Have been exagerated at least!
From the NYT:
“There’s a massive misperception that incandescents are going away quickly,” said Chris Calwell, a researcher with Ecos Consulting who studies the bulb market. “There have been more incandescent innovations in the last three years than in the last two decades.”
The first bulbs to emerge from this push, Philips Lighting’s Halogena Energy Savers, are expensive compared with older incandescents. They sell for $5 apiece and more, compared with as little as 25 cents for standard bulbs.
But they are also 30 percent more efficient than older bulbs. Philips says that a 70-watt Halogena Energy Saver gives off the same amount of light as a traditional 100-watt bulb and lasts about three times as long, eventually paying for itself.
The line, for now sold exclusively at Home Depot and on Amazon.com, is not as efficient as compact fluorescent light bulbs, which can use 75 percent less energy than old-style bulbs. But the Energy Saver line is finding favor with consumers who dislike the light from fluorescent bulbs or are bothered by such factors as their slow start-up time and mercury content.